Receive a free SEO scan

Affiliate Marketing

Artificial intelligence

Branding

content

Conversion optimization

Copywriting

Corporate identity

Direct marketing

E-commerce

Email Marketing

Financial matters

Graphic design

Legal Affairs

Customer Service

Marketing Analysis

Marketing Strategy

Market Research

Mobile marketing

Online advertising

Online marketing

Out of home

Print Marketing

Products and companies

Project management

Public relations

Radio and television

Retail Marketing

Sales

Social media

Technology and ict

Telemarketing

Web Analysis

Web development

Search engine advertising

Search engine marketing

Search Engine Optimization

Most downloaded

From €0 to €1 per day with Affiliate Marketing

Affiliate marketing

Amazon marketing

Content marketing

Conversion optimization

Copywriting

E-commerce

Email marketing

Guest blog

Google

Manuals

Link Building

Marketing

NFT

OMA

Podcast

Psychology

Reviews

SEA

SEO

Social media

Voice search

Web design

Web Statistics

Phone +31 85 016 32 86

Email info@onlinemarketingagency.nl

Address

OMA B.V.
Dieselstraat 1B
6716 BC Ede
Chamber of Commerce: 83301852

Effective cost per mille

Also known as: eCPM

Effective cost per mille (eCPM) refers to the effective average cost per 1,000 impressions of an online ad. If the placement of an ad is paid for based on the number of clicks(CPC) or conversion (CPA), these costs are often converted to a result per 1000 views of the banner or text link.

The eCPM can be calculated by dividing the total cost to the advertiser by the number of impressions divided by 1000. The result of the same arithmetic on the publisher's revenue side is also called RPM.