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OMA B.V.
Dieselstraat 1B
6716 BC Ede
Chamber of Commerce: 83301852
What exactly is retargeting?
Retargeting (or remarketing) is a form of online advertising where you show ads to people who have already interacted with your business. People who, for example, viewed a product on your webshop, the services page of your website or just a post on social media. The goal of the ads is often to convince these potential customers to make a purchase or contact you. And we can tell you: this often works well.
Top of mind
With a smart campaign, you keep your company or brand in the attention of your target audience. Especially useful if you have a lot of competition.
High effectiveness
Retargeted ads target people who have already shown interest. And those are usually more likely to make a purchase.
Lower costs
Because of the higher conversion rate, we can always use your budget as efficiently as possible. Also not unimportant. Right?
Our approach
Step 1 - Define strategy
First things first: we establish the goal of the campaign, define the exact target audience and then determine the KPIs.
Step 2 - Setting up tracking & segmentation
First things first: we establish the goal of the campaign, define the exact target audience and then determine the KPIs.
Step 3 - Set up campaign
We create eye-catching ads with the right message for each segment and set everything up for the retargeting campaign.
Step 4 - Monitor & optimize
We monitor the results, optimize your campaign based on data and send you periodic clear reports.
We are
For effective ads in your campaign
Our marketers have the time, the technical know-how and the tools to set up a successful retargeting campaign. You provide the input, we do the rest. But we also have a number of creative minds who can help you make your ads really next level. Think of copywriters who can hit your target group with a few words and designers who always come up with a striking design. At OMA you can find everything under one roof. It's very convenient.
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Also outsource retargeting?
Let's face it: you have absolutely no time or inclination to bother with remarketing. With setting up and continuously updating such a campaign. Or you simply don't have the knowledge for it. This is also possible, of course. But fortunately we do. In fact, we get energy from ads that deliver good results. So do you want to outsource your retargeting? Feel free to contact us.
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"OMA is truly an expert in Online Marketing. They know all the ins-and-outs as well as keeping their knowledge up-to-date. Creative when it comes to new possibilities, very reliable, not afraid to take the initiative and work in a very structured manner."
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"OMA kept giving us great tips and new ideas that we could easily put into practice. OMA's team is really thinking ahead, and sees past the challenges. Therefore I really recommend OMA!"
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"OMA is a very committed, enthusiastic and knowledgeable company. The level of enthusiasm in which OMA approaches online marketing is amazing! Their hard work is reflected 1 on 1 in the results."
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