Search
Menu

What is Google Analytics?

Google Analytics is a useful tool that gives you insight into how visitors use your website. In the statistics you can see, for example, where visitors come from, which pages they view and what they click/press. This helps you understand what works well and where you could improve your website for more conversions. Think about completed contact forms, quote requests, downloads or just sales on your WooCommerce or Shopify webshop. An indispensable tool if you are busy with online marketing!

Greater insight
Greater insight

Google Analytics 4 (GA4) gives you more insight. Insight into your website, but also into customer behavior and preferences. Win-win.

Data-driven decisions
Data-driven decisions

Data-driven may sound hip, but it's also just plain good for your business. After all, it increases the chances of success.

Better optimization
Better optimization

With data, you can improve your marketing campaigns, optimize your website for more conversions, as well as use your budget more efficiently.

Our approach

Analysis
Step 1 - Analysis

We set your objective and, based on that, determine the key metrics and KPIs for your website.

Installation
Step 2 - Installation

We install Google Analytics via Google Tag Manager and possibly link it immediately with Google Ads, for example.

Configuration
Step 3 - Configuration

We set events, segment visitors and create filters to exclude unwanted traffic. Cookies included.

Reporting & consulting
Step 4 - Reporting & consulting

We create reports, share key insights and then give you practical advice for further optimization.

More than 100 entrepreneurs preceded you. From freelancers to multinationals.

Lassie
Papendal
Social deal
Schools on the map
Nizo
Tesqua

We are

From explanation and advice to event setup 

You can come to us for helpful explanations about Google Analytics 4. Our experts are happy to give you advice, training or a course that will help you learn how to set up the tool yourself and how to analyze statistics. But you can also outsource the complete installation. Including server side tagging, configuring relevant events for your website and implementing the correct notifications for cookies. You have nothing to worry about. 

Get in touch
Google Analytics

Also outsource your Google Analytics to a specialist? 

We get it. Because setting up Google Analytics 4 sometimes requires quite a bit of technical knowledge. Especially if you want to implement custom events. Outsourcing saves you a lot of time and, in the long run, also costs. Moreover, you get immediate advice and insight from a real specialist. Also a nice bonus! 

Get in touch

OMA's latest reviews

Review Jeroen & Roel Spans
"OMA has now been the online marketing agency for Vormz for 2 years. The number of leads increased immediately from the moment we had the new website. They help us with SEO, content writing, and always come up with innovative ideas. We are very satisfied. The visitor numbers have grown, and we are found much better [...]"
Jeroen & Roel Spans - Owners of Vormz
Review Emiel Wessels
"'A great example that you don't always need a lot of money to grow something explosively. By doing the right things and investing time you can get there too!'"
Emiel Wessels -
Review Sylvia Bruning
"I have now been working with OMA for several years to my complete satisfaction. They think with me and take work off my hands. I actually have more leads and am better found through the internet. Thank you OMA!"
Sylvia Bruning - Owner - LEAD WITH LEF
Review Helmert van Reenen
"Pleasant collaboration with OMA! Specialists in their field!"
Helmert van Reenen - Owner and art director Mooimerk
Review Rutger Sikma
"OMA helped us excellently with setting up Google Analytics 4 and reporting (Looker Studio) for our used machine websites. In a proactive and inspiring way. This solution allows us to monitor our websites on well and adjust as needed."
Rutger Sikma - Project Manager E-commerce
Review Paul Tribe
"Daniel is a true specialist, his knowledge is vast. What he does is demonstrably reflected in our traffic and interaction on the website. And with his transparent, methodical but above all proactive way of working, he also delivers service. A super partner to work with!"
Paul Stam - Marketing Manager - Lassie
Review Radar Advice
"OMA in 3 words from our perspective: objective (and optimistic), multidisciplinary (and courageous) and attentive (and adamant). Since working with OMA, we have an expert partner who takes us by the hand in the online SEO world. "
Radar Advice -
Review Furkan
"Our cooperation is very pleasant. We have the flexibility to consult regularly and make adjustments if needed to get the most out of our ads."
Furkan - Owner MP Brows
Review Simonette Wiesman
‘I have now carried out three services with Daniel and the team at OMA. Each time, I have been delighted with the service-oriented approach, far-reaching SEO expertise and clear approach. In addition, just a super nice team to work with. Thank you for your help!’
Simonette Wiesman - Sr. Communications consultant a.i. at Laurens - Marcom manager - brand specialist - Project manager
Review Jasper LeSuis
"Daniel (along with his rapidly growing team) is a true gem within the online marketing world! Full of knowledge, enthusiasm, drive, a results-oriented mindset and the best part, he's just a really nice guy. I am happy that we have been working together on the online marketing of Viavector.eu/nl/ for some time now."
Jasper LeSuis - Owner ViaVector
Review Kim Stein
"Daniel is blood fanatic, purposeful and keenly aware of the influence of a good website. Give that boy a soccer at times and he comes into his own."
Kim Stein - Owner - Entrepreneurs in Business
Review Paul van Rijn
"We got to know Daniel as an inspired entrepreneur. Because we were still unfamiliar with this form of branding, it was nice that Daniel took us by the hand here. Through monthly reports from and contacts with him, we quickly got a better feel for the whole thing."
Paul van Rijn - Founder of BVR Advies