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What is lead generation? 

Lead generation is simply the process of attracting potential customers. You generally only target people who are (demonstrably) interested in your product or service, but have not yet made a direct purchase. Through advertising, LinkedIn or SEO, for example, you try to collect their contact information. You can then use this information to convince them of your product or service with targeted marketing and sales campaigns via e-mail or in a no-obligation introductory meeting.

More customers, sales and growth
More customers, sales and growth

Online lead generation ensures a continuous flow of customers. In other words, more sales and faster growth.

Efficient
Efficient

With targeted ads, retargeting and smart email funnels, among others, we always make the most of your marketing budget.

High returns
High returns

By targeting your marketing to interested parties, you typically spend less time and money. Result? A higher ROI.

Our approach

Strategy
Step 1 - Strategy

We determine objectives, create a buyer persona and check what channels are right for you.

Setup
Step 2 - Setup

We create compelling ads or landing pages and set up all the necessary tracking and analytics.

Optimization
Step 3 - Optimization

We put everything live and collect data that allows us to continuously optimize your ads and funnels.

Report
Step 4 - Reporting

We will send you a clear report periodically with our work, the results and concrete advice.

More than 100 entrepreneurs preceded you. From freelancers to multinationals.

Lassie
Papendal
Social deal
Schools on the map
Nizo
Tesqua

We are

Lead generation for B2C and B2B

OMA is a specialist in lead generation for B2C and B2B. In fact, we have a team of online marketers all with their own specialty. From strategic content marketers and creative copywriters to specialists in social ads, conversion optimization and data analysis. Add to that extensive experience with SaaS companies, consulting firms, service providers and e-commerce shops, and you'll find everything for an effective marketing funnel under one roof. Works so nicely.

Get in touch
Lead Generation

We are your online lead generation agency

Also using online marketing to get more leads and customers, but don't have the time or lack the right knowledge? Or do you want to automate and scale up your sales process? We are your lead generation agency. Feel free to contact us and discover the possibilities.

Get in touch

OMA's latest reviews

Review Sylvia Bruning
"I have now been working with OMA for several years to my complete satisfaction. They think with me and take work off my hands. I actually have more leads and am better found through the internet. Thank you OMA!"
Sylvia Bruning - Owner - LEAD WITH LEF
Review Radar Advice
"OMA in 3 words from our perspective: objective (and optimistic), multidisciplinary (and courageous) and attentive (and adamant). Since working with OMA, we have an expert partner who takes us by the hand in the online SEO world. "
Radar Advice -
Review Anne de Boorder
"OMA is an incredibly fine partner to work with. The expertise and know-how of the entire team have helped us meet challenges and achieve goals in recent years. Moreover, we can rely not only on the professional knowledge of the OMA team, but also on the personal focus."
Anne de Boorder - Project manager at Lassie
Review Buro Buiten
"From 1 request per six months to 3 per week. Together we realized 673 quote requests for Buro Buiten."
Buro Buiten -
Review Ali Ozer
"I wanted to take a moment to express my sincere appreciation for our collaboration on my website. I am very happy with the result and would like to thank the team OMA for their excellent service and professionalism throughout the process."
Ali Ozer - Owner of Golden Wod
Review Paul van Rijn
"We got to know Daniel as an inspired entrepreneur. Because we were still unfamiliar with this form of branding, it was nice that Daniel took us by the hand here. Through monthly reports from and contacts with him, we quickly got a better feel for the whole thing."
Paul van Rijn - Founder of BVR Advies
Review Eddie van Ruler
"Daniel Kuipers from OMA made our Website so good that visitors can find the products easily. HTI-RVS has become beautiful site which has allowed us to do more orders. Even in this difficult period we are getting more inquiries and orders. Daniel has the knowledge to become more findable online with the right people."
Eddie van Ruler - Owner of HTI RVS
Review Andante Orgels
"Very good experiences with OMA. Since outsourcing our online marketing to Daniel Kuipers, Nicole and the rest of his team, we are getting more results. A company with expertise. We highly recommend OMA! Andante Orgels. "
Andante Orgels -
Review Roy Hammink
"Getting great results with our website. Fine and fast communication, clear overview of work and results every month. I would definitely recommend OMA for your own business."
Roy Hammink - Owner Hammink Fietsplezier
Review Rutger Sikma
"OMA helped us excellently with setting up Google Analytics 4 and reporting (Looker Studio) for our used machine websites. In a proactive and inspiring way. This solution allows us to monitor our websites on well and adjust as needed."
Rutger Sikma - Project Manager E-commerce
Review Jasper LeSuis
"Daniel (along with his rapidly growing team) is a true gem within the online marketing world! Full of knowledge, enthusiasm, drive, a results-oriented mindset and the best part, he's just a really nice guy. I am happy that we have been working together on the online marketing of Viavector.eu/nl/ for some time now."
Jasper LeSuis - Owner ViaVector
Review Walter Jurrius
"In OMA I have found a fine agency with driven professionals who keep their appointments neatly, nothing but praise! I will remain a customer for a while."
Walter Jurrius -