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What is website optimization?

Website optimization comes down to improving your website so that it performs in the best way possible. You can optimize your website or webshop in many areas. Lets say for search engines, so you get higher rankings in Google and get more visitors. Other improvements will ensure that those visitors are effectively converted into leads or customers. In this way, smart optimizations make your website more profitable. Exactly what you want.

More visibility
More visibility

An optimized website usually performs better in the search engines. Resulting in more visibility and more visitors.

Better user experience
Better user experience

A smooth user experience (UX) makes you feel professional and trustworthy. Good for your brand and for customer satisfaction.

Higher conversion rate
Higher conversion rate

After all, it's nice when your visitors do what you want them to do. Ultimately, that's the reason why you have webshop in the first place, right?

Our approach

Research
Step 1 - Research

With extensive tracking and data analysis, we first map out which areas need improvement.

Plan of action
Step 2 - Plan of action

Based on that research, we create a plan with quick wins and improvements for long-term gains.

Action
Step 3 - Action

Upon agreement, we get to work! For example, we perfect the technology, write new content or perform A/B test.

Monitoring
Step 4 - Monitoring

A website is never really finished. That is why we keep an eye on the results and keep making adjustments.

More than 100 entrepreneurs have already gone before you. From self-employed professionals to multinationals.

Lassie
Papendal
Social deal
Schools on the map
Nizo
Tesqua

We are oma

Also SEO & conversion optimization for your webshop

We don't just stick to websites. We also know all about webshop optimization. Our SEO specialists know better than anyone how to improve the ranking of your products and categories. And with a bit of conversion optimization, we also ensure that visitors are persuaded more often to press the buy button. It's like hitting two birds with one stone.

Website optimization

All in one website optimization agency

You can view OMA as an all-in-one website optimization agency. We have a team of online marketers all with their own specialty. One has an eye for smart design, the other is good with data and yet another just shakes some creative texts out of his or her sleeve. Together, we always get results. Regardless of whether you want to focus on SEO, conversion optimization or both.

OMA's latest reviews

Review Walter Jurrius
"In OMA I have found a fine agency with driven professionals who keep their appointments neatly, nothing but praise! I will remain a customer for a while."
Walter Jurrius -
Review Roel Spans
"OMA has been our marketing agency for the online experience of Vormz for some time now. They help us with the website, blogs, SEO and always come up with innovative ideas. We are very satisfied. Visitor numbers on the website are increasing and we are really being found much better in Google."
Roel Spans - Owner Vormz
Review Emiel Wessels
"'A great example that you don't always need a lot of money to grow something explosively. By doing the right things and investing time you can get there too!'"
Emiel Wessels -
Review Andante Orgels
"Very good experiences with OMA. Since outsourcing our online marketing to Daniel Kuipers, Nicole and the rest of his team, we are getting more results. A company with expertise. We highly recommend OMA! Andante Orgels. "
Andante Orgels -
Review Victor Mooren
"The investment of a lifetime in terms of SEO marketing. The free SEO scan he offered was very valuable to figure out how to take my website and content to the next level."
Victor Mooren - Founder - Victormooren.com
Review Sylvia Bruning
"I have now been working with OMA for several years to my complete satisfaction. They think with me and take work off my hands. I actually have more leads and am better found through the internet. Thank you OMA!"
Sylvia Bruning - Owner - LEAD WITH LEF
Review Paul Tribe
"Daniel is a true specialist, his knowledge is vast. What he does is demonstrably reflected in our traffic and interaction on the website. And with his transparent, methodical but above all proactive way of working, he also delivers service. A super partner to work with!"
Paul Stam - Marketing Manager - Lassie
Review Roy Hammink
"Getting great results with our website. Fine and fast communication, clear overview of work and results every month. I would definitely recommend OMA for your own business."
Roy Hammink - Owner Hammink Fietsplezier
Review Simonette Wiesman
‘I have now carried out three services with Daniel and the team at OMA. Each time, I have been delighted with the service-oriented approach, far-reaching SEO expertise and clear approach. In addition, just a super nice team to work with. Thank you for your help!’
Simonette Wiesman - Sr. Communications consultant a.i. at Laurens - Marcom manager - brand specialist - Project manager
Review Paul van Rijn
"We got to know Daniel as an inspired entrepreneur. Because we were still unfamiliar with this form of branding, it was nice that Daniel took us by the hand here. Through monthly reports from and contacts with him, we quickly got a better feel for the whole thing."
Paul van Rijn - Founder of BVR Advies
Review Kim Stein
"Daniel is blood fanatic, purposeful and keenly aware of the influence of a good website. Give that boy a soccer at times and he comes into his own."
Kim Stein - Owner - Entrepreneurs in Business
Review John Giezen
"Daniel Kuipers = SEO. I attended a customized highly professional Online Marketing in-house training with Daniel. The training gives you all the baggage to then make a flying start on your own at already an extremely high online marketing level. I enjoyed this quality training given by a very knowledgeable pleasant personality."
John Giezen - Head of Marketing & Communications - NIZO