Search
Menu

What is website optimization?

Website optimization comes down to improving your website so that it performs in the best way possible. You can optimize your website or webshop in many areas. Lets say for search engines, so you get higher rankings in Google and get more visitors. Other improvements will ensure that those visitors are effectively converted into leads or customers. In this way, smart optimizations make your website more profitable. Exactly what you want.

More visibility
More visibility

An optimized website usually performs better in the search engines. Resulting in more visibility and more visitors.

Better user experience
Better user experience

A smooth user experience (UX) makes you feel professional and trustworthy. Good for your brand and for customer satisfaction.

Higher conversion rate
Higher conversion rate

After all, it's nice when your visitors do what you want them to do. Ultimately, that's the reason why you have webshop in the first place, right?

Our approach

Research
Step 1 - Research

With extensive tracking and data analysis, we first map out which areas need improvement.

Plan of action
Step 2 - Plan of action

Based on that research, we create a plan with quick wins and improvements for long-term gains.

Action
Step 3 - Action

Upon agreement, we get to work! For example, we perfect the technology, write new content or perform A/B test.

Monitoring
Step 4 - Monitoring

A website is never really finished. That is why we keep an eye on the results and keep making adjustments.

More than 100 entrepreneurs have already gone before you. From self-employed professionals to multinationals.

Lassie
Papendal
Social deal
Schools on the map
Nizo
Tesqua

We are oma

Also SEO & conversion optimization for your webshop

We don't just stick to websites. We also know all about webshop optimization. Our SEO specialists know better than anyone how to improve the ranking of your products and categories. And with a bit of conversion optimization, we also ensure that visitors are persuaded more often to press the buy button. It's like hitting two birds with one stone.

Website optimization

All in one website optimization agency

You can view OMA as an all-in-one website optimization agency. We have a team of online marketers all with their own specialty. One has an eye for smart design, the other is good with data and yet another just shakes some creative texts out of his or her sleeve. Together, we always get results. Regardless of whether you want to focus on SEO, conversion optimization or both.

OMA's latest reviews

Review Eddie van Ruler
"Daniel Kuipers from OMA made our Website so good that visitors can find the products easily. HTI-RVS has become beautiful site which has allowed us to do more orders. Even in this difficult period we are getting more inquiries and orders. Daniel has the knowledge to become more findable online with the right people."
Eddie van Ruler - Owner of HTI RVS
Review Radar Advice
"OMA in 3 words from our perspective: objective (and optimistic), multidisciplinary (and courageous) and attentive (and adamant). Since working with OMA, we have an expert partner who takes us by the hand in the online SEO world. "
Radar Advice -
Review Jasper LeSuis
"Daniel (along with his rapidly growing team) is a true gem within the online marketing world! Full of knowledge, enthusiasm, drive, a results-oriented mindset and the best part, he's just a really nice guy. I am happy that we have been working together on the online marketing of Viavector.eu/nl/ for some time now."
Jasper LeSuis - Owner ViaVector
Review Stichting koffieluitjes Ede
"For the Koffieluitjes Ede Foundation, OMA makes monthly unpaid hours. For example, they help with our website, but also think along with our social media. They think along with fun, playful actions that we can use to give our foundation more visibility and that may generate more donations. We experience the cooperation as very nice!"
Stichting koffieluitjes Ede -
Review Victor Mooren
"The investment of a lifetime in terms of SEO marketing. The free SEO scan he offered was very valuable to figure out how to take my website and content to the next level."
Victor Mooren - Founder - Victormooren.com
Review Walter Jurrius
"In OMA I have found a fine agency with driven professionals who keep their appointments neatly, nothing but praise! I will remain a customer for a while."
Walter Jurrius -
Review John Giezen
"Daniel Kuipers = SEO. I attended a customized highly professional Online Marketing in-house training with Daniel. The training gives you all the baggage to then make a flying start on your own at already an extremely high online marketing level. I enjoyed this quality training given by a very knowledgeable pleasant personality."
John Giezen - Head of Marketing & Communications - NIZO
Review Jan Scheele
"How pleased and grateful I am for the comprehensive SEO scan OMA did for me. A jam-packed book full of tips that I started using right away. Very fine communication and I already notice the results. Highly recommended!"
Jan Scheele - Entrepreneur - Keynote speaker - Moderator
Review Marieke Stuivenberg
"At Tesqua, we enjoy helping people achieve their athletic goals. We do this based on our strategy of "surprisingly personal & surprisingly versatile." This is how we came in contact with OMA. In a tremendously personal way, Daniel and the team at OMA help us achieve our digital goals."
Marieke Stuivenberg - Owner of Tesqua
Review Ali Ozer
"I wanted to take a moment to express my sincere appreciation for our collaboration on my website. I am very happy with the result and would like to thank the team OMA for their excellent service and professionalism throughout the process."
Ali Ozer - Owner of Golden Wod
Review Wim speek
"Fine partner to work with!"
Wim speek - Owner at HRM Profiles
Review Sylvia Bruning
"I have now been working with OMA for several years to my complete satisfaction. They think with me and take work off my hands. I actually have more leads and am better found through the internet. Thank you OMA!"
Sylvia Bruning - Owner - LEAD WITH LEF