Website optimization comes down to improving your website so that it performs in the best way possible. You can optimize your website or webshop in many areas. Lets say for search engines, so you get higher rankings in Google and get more visitors. Other improvements will ensure that those visitors are effectively converted into leads or customers. In this way, smart optimizations make your website more profitable. Exactly what you want.
An optimized website usually performs better in the search engines. Resulting in more visibility and more visitors.
A smooth user experience (UX) makes you feel professional and trustworthy. Good for your brand and for customer satisfaction.
After all, it's nice when your visitors do what you want them to do. Ultimately, that's the reason why you have webshop in the first place, right?
With extensive tracking and data analysis, we first map out which areas need improvement.
Based on that research, we create a plan with quick wins and improvements for long-term gains.
Upon agreement, we get to work! For example, we perfect the technology, write new content or perform A/B test.
A website is never really finished. That is why we keep an eye on the results and keep making adjustments.
We don't just stick to websites. We also know all about webshop optimization. Our SEO specialists know better than anyone how to improve the ranking of your products and categories. And with a bit of conversion optimization, we also ensure that visitors are persuaded more often to press the buy button. It's like hitting two birds with one stone.
You can view OMA as an all-in-one website optimization agency. We have a team of online marketers all with their own specialty. One has an eye for smart design, the other is good with data and yet another just shakes some creative texts out of his or her sleeve. Together, we always get results. Regardless of whether you want to focus on SEO, conversion optimization or both.