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What exactly are web statistics?

Web statistics are numbers that indicate how your Web site is being used. Here you can think of a lot of different metrics. The number of visitors, for example. But also where those visitors come from (Google, social media or ads), which pages they all view and how long they hang around on your site. Or you track which pages are the most popular and generate the most revenue. Can also. You name it, we can make it measurable for you.

Insight
Insight

Web statistics provide insight into visitors and customers. Into what they view and where they drop out. Very valuable!

Evaluation
Evaluation

By analyzing the right metrics, you will soon know whether your website and your online campaigns are effective ... or not.

Optimization
Optimization

Good data helps you discover where you can improve your website.

Our approach

Setting KPIs
Step 1 - establish KPIs

We first want to know what to measure. What's important to you. That's how we know what web statistics to track.

Install
Step 2 - Install

We set up tools like Google Analytics, Hotjar or Microsoft Clarity to collect data. Including associated cookie notification.

Report
Step 3 - Report

You can always dive into the statistics yourself, but we are also happy to send you a report with the most important results.

Advising (optional)
Step 4 - Advise (optional)

Loose numbers don't say everything. That's why we also discuss the results with you, if you wish. We give advice right away.

More than 100 entrepreneurs preceded you. From freelancers to multinationals.

Lassie
Papendal
Social deal
Nizo
Schools on the map
Tesqua

We are

Endless possibilities 

We can measure practically anything for you. Clicked buttons. Completed contact forms. Load time. And for e-commerce: orders, average order value and the percentage of shopping baskets that are ultimately not paid for. But it may also be that many people on your website search for a particular service or product. We can also track this for you. It all depends on what data you need to grow your business.

Get in touch
Web Statistics

Also tracking web statistics? 

You want to. But it can sometimes be quite a technical job. Especially if you have a webshop or need to set up special events and triggers to measure certain things. In those cases, we are happy to help. With the right tools, extensive expertise and an objective view, we provide web statistics that are really useful. Fast and 100% according to the privacy rules. 

Get in touch

OMA's latest reviews

Review Paul Tribe
"Daniel is a true specialist, his knowledge is vast. What he does is demonstrably reflected in our traffic and interaction on the website. And with his transparent, methodical but above all proactive way of working, he also delivers service. A super partner to work with!"
Paul Stam - Marketing Manager - Lassie
Review Paul van Rijn
"We got to know Daniel as an inspired entrepreneur. Because we were still unfamiliar with this form of branding, it was nice that Daniel took us by the hand here. Through monthly reports from and contacts with him, we quickly got a better feel for the whole thing."
Paul van Rijn - Founder of BVR Advies
Review Stichting koffieluitjes Ede
"For the Koffieluitjes Ede Foundation, OMA makes monthly unpaid hours. For example, they help with our website, but also think along with our social media. They think along with fun, playful actions that we can use to give our foundation more visibility and that may generate more donations. We experience the cooperation as very nice!"
Stichting koffieluitjes Ede -
Review Anne de Boorder
"OMA is an incredibly fine partner to work with. The expertise and know-how of the entire team have helped us meet challenges and achieve goals in recent years. Moreover, we can rely not only on the professional knowledge of the OMA team, but also on the personal focus."
Anne de Boorder - Project manager at Lassie
Review John Giezen
"Daniel Kuipers = SEO. I attended a customized highly professional Online Marketing in-house training with Daniel. The training gives you all the baggage to then make a flying start on your own at already an extremely high online marketing level. I enjoyed this quality training given by a very knowledgeable pleasant personality."
John Giezen - Head of Marketing & Communications - NIZO
Review Martin Eefting
"Very fine organization with fine people who have passion for their profession and are 100% committed!"
Martin Eefting - Owner of GoHashtag
Review Rutger Sikma
"OMA helped us excellently with setting up Google Analytics 4 and reporting (Looker Studio) for our used machine websites. In a proactive and inspiring way. This solution allows us to monitor our websites on well and adjust as needed."
Rutger Sikma - Project Manager E-commerce
Review Andante Orgels
"Very good experiences with OMA. Since outsourcing our online marketing to Daniel Kuipers, Nicole and the rest of his team, we are getting more results. A company with expertise. We highly recommend OMA! Andante Orgels. "
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Review Walter Jurrius
"In OMA I have found a fine agency with driven professionals who keep their appointments neatly, nothing but praise! I will remain a customer for a while."
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Review Furkan
"Our cooperation is very pleasant. We have the flexibility to consult regularly and make adjustments if needed to get the most out of our ads."
Furkan - Owner MP Brows
Review Radar Advice
"OMA in 3 words from our perspective: objective (and optimistic), multidisciplinary (and courageous) and attentive (and adamant). Since working with OMA, we have an expert partner who takes us by the hand in the online SEO world. "
Radar Advice -
Review Sylvia Bruning
"I have now been working with OMA for several years to my complete satisfaction. They think with me and take work off my hands. I actually have more leads and am better found through the internet. Thank you OMA!"
Sylvia Bruning - Owner - LEAD WITH LEF