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Marketing terms within Direct marketing

A/B testing
Account Based Marketing
Acquisition
Address
Aftersales
General data protection regulation
Anonymity
Attention value
BANT approach
Below the line
Call to action
Chat
Community
Consent
Contact moment
Demand generation
Direct marketing
Dual distribution
Email Marketing
Email newsletter
External communications
Funnel optimization
Insert
Interaction
Cold acquisition
Lead
Lead scoring
Elevator
List broker
Marketing channels
Marketing
Name bubbles
Naw data
Opt-in
Opt-out
Orders per mille
Owned media
PostNL
Primacy effect
Print Marketing
Privacy
Promotional material
Proposition
Push and pull marketing
Push notification
Qualified lead
Query
SMS marketing
Spam
Through the line
Turn-key
Sales text
Dissemination Agency
Send list
Visual content
Vodcast
Personal Data Protection Act