Discounter
A discounter emphatically positions itself as a store with low prices. To achieve this, the assortment and service are limited and stores have an austere layout. Well-known brands are missing, or the range is inconsistent because of the sharp purchasing policy.
Well-known discount supermarkets are Aldi and Lidl.
Well-known discount specialty stores are Jumper (pet store) and Kruidvat (drugstore).
