Installing Keyword Hero

Now you can subscribe to our newsletter and read our blogs every month (highly recommended of course😉 ), but you can also attend an event.
You are immediately up to date and it is also often fun.
These are the 9 must-see online marketing events of 2025 in the Netherlands.
Suitable for the do-it-yourselfer as well as executives or specialized online marketers!
Feb. 13, 2025 | Utrecht | from €395 (early bird)
First up in 2025: Frankwatching's SocialToday Event at the Beatrix Theater in Utrecht.
During this day you will learn all about social media from various speakers from Albert Heijn, McDonald's and Pinterest, among others. From the latest trends and user generated content UGC) to strategic targeting, advertising and of course AI.
Because whether you like it or not, social media platforms are now important channels in online marketing.
So might as well learn how to get the most out of them this year.
March 13, 2025 | Amsterdam | from €598.95 (early bird)
The Kromhouthal in Amsterdam will again host one of the most interesting online marketing events in 2025: Friends of Search.
As the name might suggest, this day is mostly about SEO.
International speakers from Binance, Google and others will take you through the rapidly changing world of search at this event.
What to expect. Talks on SEO in a competitive market, special strategies and insight into the future of search engines.
April 2-3, 2025 | Jaarbeurs Utrecht | Free
The Webwinkel Vakdagen are a household name for all web store owners in the Benelux.
And rightly so, because if we take a quick look there are again this year more than 75 speakers with inspiring stories about all facets of e-commerce.
Think about automating your product information, increasing customer satisfaction or simply building a new A-brand.
There is always a lecture on something you find interesting.
For sure.
June 4, 2025 | Amsterdam | va. €140 (early bird)
Emerce E-commerce Live! is also one of the most important online marketing events of 2025 for companies with an online store.
During this event, the largest e-commerce parties will show, on the basis of inspiring cases, what they have achieved ... and especially how they did it and on the basis of which strategic decisions.
In short, you will get more than enough ideas to grow your webshop just that little bit further this year.
June 5, 2025 | Amsterdam | va. €140 (early bird)
Our tip: book a hotel in Amsterdam, because a day after E-commerce Live!, Emerce Digital Marketing Live! will take place.
During this day you will learn more about digital marketing in general. And by general, we actually mean about everything you can think of.
Social media, advertising, data and analytics, marketing automation, growth hacking, marketing automation and so on.
Also includes cases from leading brands, talks from real specialists and interviews with well-known experts.
If that doesn't get you excited, we don't know what will....
Tip: Emerce also organizes digital marketing events for specific industries. Think recruitment, fashion or B2B. Check emerce.nl/events for all these online marketing events!
June 12, 2025 | Utrecht | ntb
On June 12 at DeFabrique in Utrecht, the NIMA Marketing Day event provides a stage for over 70 marketing professionals with an inspiring presentation.
In talks spread over as many as 10 rooms, they will introduce you to real innovation, give you valuable insights and bring you ideas you can implement right away.
The perfect opportunity to learn something and network with your fellow marketers. You never know what it's good for.
June 19, 2025 | Utrecht | from €395 (early bird)
Content is still king.
So be sure to score a ticket to this year's Frankwatching Content Conference and learn all about content in 20+ keynotes, expert sessions and workshops.
About creating valuable content for your target audience. About findability of that one blog. About the power of video. About AI. About getting noticed. About just about anything to do with content marketing.
And, of course, you can compile your own program so that you only follow what is of interest to you. How nice.
Oct. 9, 2025 | Utrecht | n.t.b.
Shopping Today is organized annually by thuiswinkel.org (you know it if it's good) and is an event for everyone who does something with e-commerce.
Of course it is especially interesting for retailers, brands and web shops, but also as a tech company or just as an online marketing consultant you can attend. Just to get inspired or to expand your network.
So do you want to learn how to make an even greater success of your webshop? Or do you just want to be updated on the latest trends and developments? Then we'll see you at Shopping Today.
October 9, 2025 | Utrecht | va. €349
AI, of course, was already a hot topic in marketing in 2024 ... and it will be no different in 2025.
No wonder, then, that with this year's AI Marcom Event, Frankwatching is dedicating another entire event to integrating artificial intelligence into your marketing and communications.
Because how do you actually create good content with AI? How do you make better decisions with AI? And what are actually the risks?
You will learn it all during this event from the best speakers.
You can, of course, drop by many more online marketing events in 2025.
For example, both the international DigiMarCon and the Digital Marketing World #DMF Europe are taking place in Amsterdam this year. And also Frankwatching is still organizing events on customer contact and employee experience.
Also worth visiting!
Choose an event specific to your field, such as e-commerce or content marketing. Also review the level of speakers, program and intended audience of the event to determine if it matches your experience and interests.
Yes, many of these events, such as Frankwatching Content Conference and Frankwatching AI Marcom Event, offer "early bird" discounts. These discounts are often available for a limited period of time prior to the event, so it is advisable to register as early as possible and check the official event websites for details.
Most of these events offer extensive networking opportunities, including breaks between sessions, lunch and dinner gatherings and dedicated networking areas. For startups, these times are ideal for making contacts, seeking advice and exploring potential collaborations.
Written by: Daniel Kuipers
Daniel is the founder of Online Marketing Agency. He constantly scours the Internet for the latest gadgets and tactics and blogs about them in understandable language. Well, sometimes.